Where to Start Workshop
Narrow your focus and build a strong foundation for your dream business.
If you're a business owner or an aspiring business owner, you know how challenging it can be to come up with a business idea, kick start said business idea and above all, GROW your business from literally nothing.
Maybe...
You've thought about starting your own business, but you have no clue where to begin.
You're having a hard time targeting the RIGHT customers.
You're struggling to grow your business, but you're watching other people roll in the dough.
You've seen other people start businesses and become mega successful, and you want to know if that could ever be you.
What gives?!
I get it, because I've been there. But now, I have a CLEAR vision of what my business is and what my business is not, which makes it, dare I say, SIMPLE to find the right clients and grow my business presence online.
Sound like a load of too good to be true? Imagine if you were able to...
...Come up with the perfect business idea to fit your TALENTS and PERSONALITY.
...Narrow down your niche to make your business more popular, faster.
...Target the EXACT customers that you want for your business.
...Provide actual VALUE to your customers.
Yes, all of this can be accomplished.
And here's the [slightly anticlimactic] secret to achieving all of ^^ those things.
Developing a business plan.
Yep, that's really it!
Here are a couple reasons why developing a solid business plan should be your top priority:
1. It's the literal foundation for your entire business: everything that you ever accomplish will stem from the things that you lay out in your business plan.
2. It makes marketing and targeting easy peasey lemon squeezy: as opposed to difficult difficult lemon difficult.
There isn't a magic wand that you can wave and automatically have all of your business-world ducks in a row. But coming up with a clear, concise business plan is a lot easier than you think.
This workshop was created to help business owners/aspiring business owners narrow their focus and concentrate on the basics of business planning.
I share the EXACT steps I took to develop my business plan.
From narrowing down your niche to pricing your products/services...this course covers those tough topics and everything in between with NO FLUFF! We'll get right to the point, pinpointing the things that you need to focus on first and foremost.
Where to Start Workshop digs into the fundamental elements of developing a business plan to help give you confidence and clarity in your business and your vision.
Here's what you can expect to learn when you enroll in the Where to Start Workshop:
1. Your business idea: What makes a business profitable? What type of business is right for you?
2. Getting people to buy: What makes people want to buy? Strategies that SELL.
3. Narrowing down your niche: Have you ever heard the phrase "the riches are in the niches?" Well ya have now...and you're about to learn the meaning behind it.
4. Targeting the right market: Because you don't want "followers" - you want CUSTOMERS.
5. Killing the competition: Big fish, small fish...doesn't matter. How to dominate the market.
6. Money, money, money: From the psychology of numbers to billing structures...let's do money math.
Get started now!
Your Instructor
Hello! I'm your teacher, Eden Stancill.
I help aspiring and established business owners start up + stand out above their competition. I do this by teaching complex business development and marketing strategies in step-by-step ways, and helping my students learn to make marketing their businesses easy and impactful. I’ve been an entrepreneur and marketing geek for as long as I can remember, and I've done everything from walking dogs, selling vinyls and refurbishing furniture to now running a business development + marketing strategy business.
As a business development and marketing strategist, I’ve helped business owners in a wide array of industries stand out and scale their businesses by implementing universal business strategies and tailoring them to work for individual businesses. My experience with developing and marketing businesses is truly diverse, and includes but isn't limited to retail, legal, medical, food, textile and construction industries.
Back when I first started my business, I struggled to attract the type of clients that I wanted and saw almost zero growth for an entire year. I started feeling like maybe the business market was just too saturated for me to carve out a space for myself. But then I dug in, created an actual strategy (as opposed to just operating on a whim) and I put in the work needed to grow my business. Now, I'm teaching other business owners to do the same.
So whether you're brand new to business or you've been in business for 20+ years, if you're looking to stand out and scale your business through strategic marketing, you're in the right place.
Let's have some fun. :)
Frequently Asked Questions
Enroll now for instant access!
If you've been looking for the perfect business planning basecamp, this is the course for you.
It takes roughly 30 minutes to go through the workshop, there is a work-at-your-own-pace workbook included AND it's all FREE - so why not? :)